CLIENT
An Order Of Bling

DISCIPLINE
Branding
Art Direction

Record Love : Where master craftsmanship meets eccentricity. OfB launches the Record Love Collection.

Gem Vinyl Jewels – Our Symbol of Love.

Celebrating modernity, irrelevant opulence and creating conversation-starting bodies of work that will last for generations, An Order of Bling is a jewellery brand that has much to say.

As an extension of OfB’s wit, soul and artistry, The Record Love Collection was conceived as an ode to the client’s recollection of listening to music with her Father on his turntable.

This particular memory incited a drive within her to cement this value into an art piece that can be worn and adorned by anyone who has felt moved by similar experiences with music and unbridled love.

In order to capture the right emotions and social meaning in this collection, we developed an art direction that categorises these moments in different music genres and moods, evoking various different perspectives of how love can take shape as well as the multifaceted dimensions the collection has to offer.

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