CLIENT
Merz Aesthetics (Radiesse)

DISCIPLINE
Advertising
Art Direction

Rebuilding the foundation of youth with Radiesse Biostimulation

Commissioned by MERZ Aesthetics - a globally renowned aesthetics company offering various skin enhancement products, we were tasked with developing a series of collaterals for one of their key products - Radiesse. 

Radiesse is known to be a unique structural filler and bio-stimulator that allows collagen and elastin production - giving one contours, suppleness and ultimately, confidence. Bearing these in mind, we developed visuals that portrayed what Radiesse has to offer.

From casting talents with very specific facial features to crafting artworks that showcase the unique features of the product, we crafted an artwork that uses a bright background highlighted in white and blue accents, alongside a clear shiny ball that represents a supercharged fluid, ever ready to provide skin restoration. 

We communicated the features through easy-to-understand headers that sought to grab and educate the viewer about Radiesse.

Lastly, we adapted our key visuals into various collaterals, such as patient brochures alongside social media posts.

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