Pasarbella Brand Identity


discipline Art Direction, IDENTITY , BRANDING   |   client / PASARBELLA



As a new kid on the block to the marketplace-dining scene back then, we whipped up a holistic identity for PasarBella that marries both quality and community to help spearhead them into the game. As PasarBella wished to incorporate the quirky and rustic interiors of Covent Garden in London, actual wood and wood texture are used throughout the proposal book. From branding to space planning, every detail is carefully made to reflect the warm and welcoming atmosphere PasarBella seeks to dish out.